Deconstruction of motion graphics #7

This is an example of some informative motion graphics, similar to some pieces that I have deconstructed previously, this piece is to accompany the vocals which are the main focus. I think that this is a great example of how ever very simple shapes and dull colours can be used to great effect to create visually pleasing, interesting work. The target of this piece is clearly for companies looking to create some sort of image for themselves, so it's fairly important that the visual aspect is a decent quality. At the same time, it's important that the visuals aren't doing anything too lavish to detract from the vocal and I think that's something that they have achieved. The one thing that I might pick out as an issue is the circle doesn't do anything for a while at the beginning, and although it's important to get that balance between visuals and sound, I think maybe a little something extra could have been added. I also feel just a little touch of colour would have really drawn the viewers attention to certain things, however I think it's a really well produced piece that targets it's audience and does what's intended of it very well. There's good consistency throughout and when the camera pans out to reveal the circle has now become a globe was a very smart and nice little touch. As was the quirky music in the background that added a little more depth to the piece.